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Jan. 5, 2022

Content Marketing Strategies with Melanie Herschorn

Content Marketing Strategies with Melanie Herschorn

My guest for this conversation is Melanie Herschorn, content marketing strategist and coach on a mission to empower female entrepreneurs. Melanie Herschorn’s goal is to support women business owners to land more clients by conquering their content marketing challenges. Through her company, VIP Digital Content, Melanie provides the strategies necessary for her clients to attract their ideal clients, nurture leads, and position themselves as experts in their field. A small business owner since 2012, Melanie understands the entrepreneurial journey and that it truly takes a village. She has worked as a print, radio, and TV journalist and as a PR specialist in Hollywood. Melanie has won numerous journalism awards and received her Master’s Degree in Broadcast Journalism from the University of Southern California. She also loves to provide marketing tips on her podcast VIP Access and in her Facebook group VIP Digital Marketing Tips. Melanie was a panel speaker at the She Podcasts Live 2021 conference and her topic was 4+ Key Marketing Tools To Expand Your Reach.

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