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Feb. 2, 2022

Digital Marketing All-Stars: Tim Fitzpatrick of Rialto Marketing

Digital Marketing All-Stars: Tim Fitzpatrick of Rialto Marketing

Join Shelley and Toby as they interview Tim Fitzpatrick of Rialto Marketing about the past, present, and future of digital marketing in this surprisingly different era.

Tim's Website:

Find our new book, "Women in Podcasting: The Messages & Methods Interviews" at:

Other websites we mentioned in this episode:

Chapter Timestamps: 0:00 Introduction 1:30 Women in Podcasting book on Amazon 3:58 Rialto Marketing 5:10 Marketing fundamentals; marketing strategy trilogy 6:11 Getting noticed online through content 9:30 I'm afraid of in-person networking! 11:40 Resolving information overload 13:06 Marketing is an investment toward growth 17:50 Check your website for this! 19:31 Social media demands interaction 21:53 Email marketing for the juiciest fruit 24:59 The next best thing to being there: video 31:17 Podmatch and ListenNotes - learn to love them 35:53 Automation: when and how 39:03 How to get more leads 44:09 The most important thing: decide to act and learn

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#digitalmarketing #contentmarketing #podcast